How to Keep Creating When No One is Watching…Yet

My YouTube presence in 2025 was all over the place. I would say I was “back,” upload a few videos, then disappear for months.

Then I would have the nerve to get in my feelings when the numbers didn’t look anything like my Brown Vegan era.

Insanity. I can laugh about it now, but at the time it felt heavy.

The truth is simple... I have been way too connected to the results.
How many views.
How many likes.
How fast something grows.
How slow something moves.

When you create from that mindset, it is almost impossible to enjoy the process.

It is even harder to stay consistent, because the numbers start to feel personal. A low view count feels like a comment on your worth. A slow start feels like a setback.

Outside of my lack of online presence, my channel is a lot quieter now because I lost thousands of subscribers over the last year. This was expected…

When you take long breaks, shift your content, and step away from being the “vegan-only” creator people originally subscribed to, the audience will change.

Some assumed I would start showing meat. Others had no idea where I was headed. That is the cost of pivoting.

The Shift

These days, I’m creating in a quieter place. Some days it feels like I’m talking to myself.

Instead of fighting that, I am learning to appreciate it.

This season gives me the space to experiment, to grow, and to show up without pressure. It gives me room to build consistency without a spotlight on me.

This shift helped me enjoy creating again. It took the heaviness away. It reminded me that rebuilding is normal. Pivoting is normal. Starting over is normal. And it is so much easier to be consistent when you stop letting the results define you.

Message to my fellow creators…

If you are creating with a small audience right now, I am right here with you.

Create anyway.
Show up anyway.
Keep going anyway.
Let’s keep going together.

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